GIFs, Products & Superpowers

Video Season

Did you know that as of today, the GIF sharing and hosting site Giphy is valued at over $600M? Or that Barry Schuler (yep, the guy formerly behind America Online) believes that:

“…GIFs are emerging as a format that consumers love and will be really important to advertisers as well,”

Add that to the list of statements you didn’t expect to hear in 2016.

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